Monthly Archives: February 2014

Font Launch: Prometo and Soleto

Today Dalton Maag is adding two new font families to its library. Prometo and Soleto are available for sale from Dalton Maag’s website.  If you purchase one or both of the fonts before 9 a.m. Thursday, 27th February you can take advantage of a 50% discount on the usual price. Follow this link  http://www.daltonmaag.com/discount/SOLPROMO and when you put the fonts in your basket the discount will be applied.

launch banner

Prometo and Soleto are siblings, two approaches to an idea that grew from a single design concept. They were created to work and play together, giving designers room to explore their potential separately and in tandem. Prometo is optimised for display, and Soleto is more text friendly.

Prometo

Soleto

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Soleto9

The design process began in early 2012, with the first sketches for Prometo done by our Brazil office. The font is squarish and geometric in design and was originally planned to be a display typeface, most suited to wayfinding and use at large sizes. However, as the project progressed, the potential to add another dimension to the font family was realised, and it was decided to also take the design in a direction that was more appropriate for text use.

Soleto is the softer and less angular companion of Prometo. It takes much of the original structure and texture of Prometo into its makeup, but is more traditional in shape and has a refined elegance to it that works well for large areas of text. Soleto is a freshly modern font with a quietly confident character, but one which is still distinctive enough to make it stand out from the crowd.

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In contrast, Prometo has an industrial feel to its personality, as if it has been built rather than drawn. It is a font with presence and movement and is clearly out to be recognised.

Prometo9 Prometo4

This addition to our library provides two new and contemporary styles, but with very different goals in mind. We want designers to explore the relationship between the two fonts, and put them to work wherever they need a contemporary sans serif font that is more than the sum of its parts.